by Rohan Musa | May 16, 2022 | People & Culture
The saying goes: “Out with the old, in with the new.” However, even though older generations continue to stay and lead the workplace, the new will arrive anyway–and they’ve got their own needs that have to be addressed. While millennials have made up the...
by Rohan Musa | May 2, 2022 | Sales
In order to close a prospect in a sales engagement meeting, it’s a given that your potential client sees you as an expert and an authority within the industry. To do that, you need to be prepared well in advance of the meeting. We’ve previously discussed why...
by Rohan Musa | Apr 19, 2022 | Executive
When you mention the word “sales” in a professional practice (like accounting), you’re often met with awkward silence or even a quick dismissal of the word. “We don’t do that here,” is blurted out, before the subject shifts completely. What you need to know,...
by Rohan Musa | Apr 4, 2022 | People & Culture
As your accounting practice grows, it becomes harder to have someone address every customer question or employee concern that comes your way. Because of this, it’s not common to implement automation software and tools to handle repetitive tasks. Bots and...
by Rohan Musa | Mar 15, 2022 | Strategy
Many professional services businesses have experienced significant growth in the last 18 months due to the increased needs of their clients and the sudden rise of new clientele, usually due to their competitors’ being unable to meet their customers’ demands in a...